trend:edit brings you key global fashion trends, broken down into essential cuts, colours and styling.
Explore this year’s looks and comprehensive how-to guides: designed to empower, and unlock your creativity…
Two-tone looks have been making their presence felt of late – with plenty of celebrities setting the pace. We want you to take this trend and kick it into high gear. Encourage your clients to experiment, be bold and push the concept a little further. It’s crucial to have clear division between shades, whether it be top and bottom, side to side or front and back. This trend is ultra-customisable and can be dialled up or down to suit everyone: as out-there or diluted as desired.
It’s time to zero-in on that forward-thinking yet retro-inspired platinum shag and perfect the art of lifting. The key to keeping this look futuristic with a nostalgic twist, rather than falling into a full-on ‘70s vibe, comes down to that ultra-clean finesse which can only come from cutting-edge lightening and toning products. It’s not without its commitment for clients, but for those looking for a bold change it could be the perfect solution.
Dark Sapphire stands at the opposite end of the spectrum to Platinum Retro. What unites them is a focus on toning and personalisation – this trend consists of dark, earthy tones, focusing on natural curl, texture and movement. The result is both super-stylish and pleasingly longlasting. The key is your placement technique to achieve this look, adding hidden ‘pops’ of lavender and sapphire – ultimately resulting in a beautiful tie-dye effect.