ADVANCED WAVING LOTION WITH CYSTEAMINE TECHNOLOGY.
Now all hair can be permed! Affirm is a unique fixed process perm that combines the best features of an alkaline & an acid system for great curl & condition. Affirm gives unparalleled results, even on damaged hair - soft or firm curls with elasticity, root lift & super lasting power.
5 LEVELS OF AMMONIA-FREE LIGHTENING IN JUST 15 MINUTES.
Blonde is an ammonia free lightening system with an advanced on scalp formulation, featuring our unique DATEM® Technology. Blonde provides up to 5 levels of lightening in just 15 minutes under gentle heat. It is a gentle alternative to bleach, offering superb lift with low volumes of developer, leaving the hair in the best possible condition.
Lightweight, clarifying shampoo designed to gently remove environmental & product build-up, along with impurities such as swimming pool chlorine. Instantly revitalises dull, lifeless hair, leaving it purified, refreshed & healthy looking. Menthol stimulates the scalp whilst Vitamin B5 (Panthenol) moisturises, strengthens & restores shine.
SUPER HOLD, CREATIVE STYLING FOAM FOR LONG LASTING CONTROL ON ALL HAIR TYPES.
Formulated with ceramides & sunflower extract, Froth actively protects the hair whilst drying & finishing, helping to lock in moisture & protein & guarding from heat damage. Froth is ideal for blow drying, natural drying or setting.
Actively moisturises & nourishes the hair, leaving it soft, smooth & supple. Lightweight formula with Vitamin B5 (Panthenol) strengthens, detangles & adds incredible shine without weight, making it ideal for daily use.
Gently cleanses as it weightlessly moisturises the hair with Vitamin B5 (Panthenol), restoring strength & shine. Excellent for severely over processed hair, & hair damaged by heat appliances & the sun.
LOCK IN STYLE WITH THIS ULTRA FAST DRYING HAIRSPRAY.
Advanced formulation with micro mist spray for powerful hold & flexible control without weighing hair down. Power provides long lasting hold & shine for all hair lengths & brushes or washes away easily without residue.
Gently cleanses as it actively nourishes & strengthens coloured, highlighted or permed hair, infusing it with protein & Vitamin B5 (Panthenol). Perfect for fine, thin hair needing maximum strength & volume.